Senior Marketing Specialist

TAB Gıda

TECHNICAL SKILLS AND COMPETENCIES

• 3-5 years of experience in marketing, brand management
• Having knowledge of market and consumer research, marketing budget and P&L
• Having strong analytical, conceptual, good interpersonel communication and influence skills
• Ability to be a team player; needs to develop good relationships with 3rd parties and agencies
• Having experience with media buying, planning and research
• The ability to successfully carry out multiple tasks simultaneously is a must,
• Knowledge of MS Office applications
• Excellent command of written and spoken English

• Leading of all marketing plans of the related Burger King (including brand strategic planning, market positioning, pricing, promotion, advertising)
• Managing the market budget efficiently 
• Leading brands communication activities, ATL and BTL, managing 3rd party relations
• Analyzing market, competitors and customer insights to identify opportunities for increased sales and future product development
• Developing marketing and sales strategies by analyzing current sales, trends and results in order to increase sales